Frequently Asked Questions About World GEO Day

When is World GEO Day?

World GEO Day takes place every year on November 15. See why November 15 was selected.

What is World GEO Day?

It is an annual industry-led observance celebrating Generative Engine Optimization, its research and community. Read what World GEO Day means.

What does GEO stand for?

GEO stands for Generative Engine Optimization. Learn more in the GEO definition.

Why is World GEO Day on November 15?

The date immediately precedes the anniversary of the GEO paper’s November 16, 2023 arXiv submission. Read the date rationale.

When was the GEO research paper first submitted?

The GEO research paper was submitted to arXiv on November 16, 2023. The paper helped formalize the term; this date is not a claim that no related ideas existed earlier. See the paper details.

Who wrote the GEO research paper?

The authors are Pranjal Aggarwal, Vishvak Murahari, Tanmay Rajpurohit, Ashwin Kalyan, Karthik Narasimhan and Ameet Deshpande. See the research paper page.

Is World GEO Day an official international holiday?

It is described as an industry-led observance, not as an official United Nations or government-recognized international holiday. See about World GEO Day.

How can I take part in World GEO Day?

Share research, teach GEO, host a discussion or recognize useful work on November 15. Explore ways to participate.

How can I celebrate World GEO Day?

You can publish research, share experiments, host a discussion, teach GEO or recognize contributors. Explore ways to take part.

What are the World GEO Awards?

They are awards recognizing contributions to GEO, AI search, research, education and the GEO community. Confirmed categories are King of GEO Award and Queen of GEO Award. See award information.

What is LLM Mastery?

LLM Mastery is a conference focused on AI search visibility and practical uses of large language models. World GEO Day 2026 is being celebrated alongside it. Read the conference context.

Where can I learn more about GEO?

Start with the GEO explainer, then read the research paper guide and research timeline.